Ford is the latest car company to launch an incentive for UK consumers to trade in cars over 7 years old, by offering £2,000 off some new models.
Unlike the schemes launched by Mercedes and BMW, which are only for diesel vehicles, Ford will also accept petrol vehicles.
Ford has stated that any cars handed in as part of the scheme will be scrapped, having an immediate effect on air quality.
Campaigners have said although this is a step in the right direction, the government still have a lot more to do.
A Journey to Improve Air Quality – Swannells – Haulage Companies in Huntingdon
Chairman and Managing Director of Ford of Britain, said its scrapple scheme is ‘part of a journey’ to improve air quality.
“We have some pretty large incentives here, up to £7,000 if you have a commercial transit vehicle,” he said.
“We’re the only scheme open to commercials. It is part of a journey.
“Air quality is a much bigger debate and getting older vehicles off the road is part of that.
“New technology, such as plug-in hybrids etc, are all part of that longer journey we need to work together.”
He denied accusations of the scheme being a clever marketing ploy to look good while selling more cars.
Swannells Transport – Haulage Companies in Huntingdon
The Scheme
Consumers will be given £2,000 off new Ford models that range in price from £10,000 to more than £20,000. Ford have said that by combining the scheme with other standard offers, customers could receive up to £4,000 off a car or £7,000 off a van.
Under the scheme, any old car from any manufacturer can be exchanged until the end of December.
Swannells Transport – Haulage Companies in Huntingdon
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